{"id":7866,"date":"2025-08-20T09:56:00","date_gmt":"2025-08-20T09:56:00","guid":{"rendered":"https:\/\/cmimediagroup.com\/?post_type=cpt_resources&p=7866"},"modified":"2025-12-02T17:59:34","modified_gmt":"2025-12-02T17:59:34","slug":"beet-tv-genentech-the-trade-desk-and-cmi-media-leaders-share-insights-on-transforming-healthcare-advertising","status":"publish","type":"cpt_resources","link":"https:\/\/cmimediagroup.com\/fr\/resources\/beet-tv-genentech-the-trade-desk-and-cmi-media-leaders-share-insights-on-transforming-healthcare-advertising\/","title":{"rendered":"Beet.TV – Genentech, The Trade Desk and CMI Media Leaders Share Insights on Transforming Healthcare Advertising"},"content":{"rendered":"\n

Sharing key learnings from Cannes, Beet.tv\u2019s latest episode shares insights from marketing experts including Kristen Tappan, SVP, Engagement Strategy, all focusing on the evolution of marketing due to AI, a focus on efficiency, and shaking up traditional methods. See the video and a summary here<\/a>.\u00a0<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","resource_categories":[115],"resource_topics":[126],"class_list":["post-7866","cpt_resources","type-cpt_resources","status-publish","hentry","resource_categories-press-coverage","resource_topics-strategy"],"acf":[],"yoast_head":"\nBeet.TV - Genentech, The Trade Desk and CMI Media Leaders Share Insights on Transforming Healthcare Advertising - CMI Media Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cmimediagroup.com\/fr\/resources\/beet-tv-genentech-the-trade-desk-and-cmi-media-leaders-share-insights-on-transforming-healthcare-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beet.TV - Genentech, The Trade Desk and CMI Media Leaders Share Insights on Transforming Healthcare Advertising - CMI Media Group\" \/>\n<meta property=\"og:description\" content=\"Sharing key learnings from Cannes, Beet.tv\u2019s latest episode shares insights from marketing experts including Kristen Tappan, SVP, Engagement Strategy, all focusing on the evolution of marketing due to AI, a focus on efficiency, and shaking up traditional methods. 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