{"id":8969,"date":"2026-01-26T14:16:47","date_gmt":"2026-01-26T14:16:47","guid":{"rendered":"https:\/\/cmimediagroup.com\/?post_type=cpt_resources&p=8969"},"modified":"2026-01-26T14:16:50","modified_gmt":"2026-01-26T14:16:50","slug":"brands-in-the-room-where-it-happens-point-of-care-marketing","status":"publish","type":"cpt_resources","link":"https:\/\/cmimediagroup.com\/fr\/resources\/brands-in-the-room-where-it-happens-point-of-care-marketing\/","title":{"rendered":"Brands In ‘The Room Where It Happens’: Point-Of-Care Marketing"},"content":{"rendered":"\n

Explore the crucial role of Point of Care (POC) marketing in this MediaPost article, \u00ab\u00a0Brands in the Room Where It Happens,\u00a0\u00bb which focuses on a POCMA webinar featuring CMI Media Group and other industry experts.\u00a0It dives into how brands can effectively engage patients and healthcare providers through digital and traditional channels including telehealth, digital waiting rooms, and electronic patient portal integrations. Read more here<\/a>.<\/p>\n\n\n\n

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