{"id":9197,"date":"2026-03-19T19:12:02","date_gmt":"2026-03-19T19:12:02","guid":{"rendered":"https:\/\/cmimediagroup.com\/?post_type=cpt_resources&#038;p=9197"},"modified":"2026-03-19T19:12:05","modified_gmt":"2026-03-19T19:12:05","slug":"how-healthcare-marketers-can-navigate-immense-data","status":"publish","type":"cpt_resources","link":"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/","title":{"rendered":"How Healthcare Marketers Can Navigate Immense Data\u00a0"},"content":{"rendered":"\n<p>For healthcare marketers, can too much data be a bad thing? And what are the best practices for navigating privacy regulations? During an ADWEEK House Austin panel co-hosted with PulsePoint, industry leaders in healthcare explored the need to balance troves of data with putting the consumer first.<\/p>\n\n\n\n<p>Marketers face challenges in designing campaigns for two audiences: consumers and healthcare professionals (HCP). Eugene Lee, chief operating officer of CMI Media Group, believes it\u2019s possible to combine and optimize them but some factors make it hard. One is speed, since getting a prescription drug is not as fast as buying something off a retail shelf. Another is regulatory, which slows down advertising creative.<\/p>\n\n\n\n<p>You can read the full article <a href=\"https:\/\/www.adweek.com\/brand-marketing\/how-healthcare-marketers-can-navigate-immense-data\/\">here.<\/a> <\/p>\n","protected":false},"author":53,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","resource_categories":[115],"resource_topics":[125,186,138],"class_list":["post-9197","cpt_resources","type-cpt_resources","status-publish","hentry","resource_categories-press-coverage","resource_topics-conferences","resource_topics-data","resource_topics-hcp"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Healthcare Marketers Can Navigate Immense Data\u00a0 - CMI Media Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Healthcare Marketers Can Navigate Immense Data\u00a0 - CMI Media Group\" \/>\n<meta property=\"og:description\" content=\"For healthcare marketers, can too much data be a bad thing? And what are the best practices for navigating privacy regulations? During an ADWEEK House Austin panel co-hosted with PulsePoint, industry leaders in healthcare explored the need to balance troves of data with putting the consumer first. Marketers face challenges in designing campaigns for two... Read More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/\" \/>\n<meta property=\"og:site_name\" content=\"CMI Media Group\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-19T19:12:05+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/resources\\\/how-healthcare-marketers-can-navigate-immense-data\\\/\",\"url\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/resources\\\/how-healthcare-marketers-can-navigate-immense-data\\\/\",\"name\":\"How Healthcare Marketers Can Navigate Immense Data\u00a0 - CMI Media Group\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/#website\"},\"datePublished\":\"2026-03-19T19:12:02+00:00\",\"dateModified\":\"2026-03-19T19:12:05+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/resources\\\/how-healthcare-marketers-can-navigate-immense-data\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/resources\\\/how-healthcare-marketers-can-navigate-immense-data\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/resources\\\/how-healthcare-marketers-can-navigate-immense-data\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Resources\",\"item\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/resources\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How Healthcare Marketers Can Navigate Immense Data\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/\",\"name\":\"CMI Media Group\",\"description\":\"We are your Impact Multiplier\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/cmimediagroup.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How Healthcare Marketers Can Navigate Immense Data\u00a0 - CMI Media Group","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/","og_locale":"fr_FR","og_type":"article","og_title":"How Healthcare Marketers Can Navigate Immense Data\u00a0 - CMI Media Group","og_description":"For healthcare marketers, can too much data be a bad thing? And what are the best practices for navigating privacy regulations? During an ADWEEK House Austin panel co-hosted with PulsePoint, industry leaders in healthcare explored the need to balance troves of data with putting the consumer first. Marketers face challenges in designing campaigns for two... Read More","og_url":"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/","og_site_name":"CMI Media Group","article_modified_time":"2026-03-19T19:12:05+00:00","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/","url":"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/","name":"How Healthcare Marketers Can Navigate Immense Data\u00a0 - CMI Media Group","isPartOf":{"@id":"https:\/\/cmimediagroup.com\/fr\/#website"},"datePublished":"2026-03-19T19:12:02+00:00","dateModified":"2026-03-19T19:12:05+00:00","breadcrumb":{"@id":"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/cmimediagroup.com\/fr\/resources\/how-healthcare-marketers-can-navigate-immense-data\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cmimediagroup.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Resources","item":"https:\/\/cmimediagroup.com\/fr\/resources\/"},{"@type":"ListItem","position":3,"name":"How Healthcare Marketers Can Navigate Immense Data\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/cmimediagroup.com\/fr\/#website","url":"https:\/\/cmimediagroup.com\/fr\/","name":"CMI Media Group","description":"We are your Impact Multiplier","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cmimediagroup.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"}]}},"_links":{"self":[{"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/cpt_resources\/9197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/cpt_resources"}],"about":[{"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/types\/cpt_resources"}],"author":[{"embeddable":true,"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/users\/53"}],"replies":[{"embeddable":true,"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/comments?post=9197"}],"version-history":[{"count":1,"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/cpt_resources\/9197\/revisions"}],"predecessor-version":[{"id":9198,"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/cpt_resources\/9197\/revisions\/9198"}],"wp:attachment":[{"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/media?parent=9197"}],"wp:term":[{"taxonomy":"resource_categories","embeddable":true,"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/resource_categories?post=9197"},{"taxonomy":"resource_topics","embeddable":true,"href":"https:\/\/cmimediagroup.com\/fr\/wp-json\/wp\/v2\/resource_topics?post=9197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}