ELITE 2026 – STRATEGIST – Sandy Weag

PM360 has announced its ELITE class of winners for 2026, and we congratulate CMI Media Group’s Sandy Weag on this well-deserved honor! 

Sandy Weag stands as a preeminent strategist whose transformative vision and unwavering dedication have not only sharpened CMI Media Group’s competitive edge but have fundamentally reshaped the landscape of media planning and execution. Sandy leads our industry-best planning process, distinguished by its unique integration of communications planning, which is typically a creative or strategy agency-led effort, directly into our internal media operations.

She has fundamentally shifted how we approach work by encouraging teams to prepare for the future. Rather than reacting to digital disruption, she has positioned us to lead it. This mindset has influenced how we structure projects, evaluate tools, and build capabilities across the organization. Overseeing more than 300 team members across 50+ clients and 300 campaigns, Sandy’s leadership is defined by presence. She is accessible, calm, solutionsdriven and relentlessly focused on ensuring every person she leads feels supported, heard, and equipped to deliver. She is highly strategic and smart, bringing a calming presence to even the most intense, high-stakes situations, and is known as a collaborative and effective leader who genuinely cares for team growth and success.

You can read the full article here.