Beet.TV – Genentech, The Trade Desk and CMI Media Leaders Share Insights on Transforming Healthcare Advertising

Sharing key learnings from Cannes, Beet.tv’s latest episode shares insights from marketing experts including Kristen Tappan, SVP, Engagement Strategy, all focusing on the evolution of marketing due to AI, a focus on efficiency, and shaking up traditional methods. See the video and a summary here.