FiercePharma – Doctors Want More Educational, Financial Info From Pharmas: Report

As FiercePharma shares about CMI Media Group’s new report with Impiricus, “Drugmakers looking to broaden their appeal among healthcare professionals (HCPs) can forgo flashy gimmicks and lavish freebies—what doctors really want, according to a new report, is access to practical, helpful information.” Read the full article here.