IT Labs – CTO Confessions: Building End to End Solutions for Health & Wellness Marketing with Oleg Korenfeld
June 11, 2025
A new CTO Confessions podcast episode features an interview with our Chief Technology Officer Oleg Korenfeld. In his unique position as CTO for a company that aims to meet the specific needs of healthcare brands by building bespoke tech, his background as a marketer who understands tech (and not the other way around) has allowed him to “use technology to make marketing better.” He discusses how he focuses on creating end-to-end solutions for the 4 stages of marketing, solutions for how the life sciences industry works. And of course AI is a central topic. As a bonus, hear how his love of 80s and 90s rock got him his first industry job. Listen here or on your podcast app of choice.