Job Details
Analyst, Digital Marketing Analytics
- Ensure flawless implementation of analytics for online marketing campaigns.
- Be the troubleshooter extraordinaire, resolving discrepancies and inaccuracies with proactive precision.
- Craft and distribute compelling analyses and optimizations, wielding a defined set of KPIs.
- Collaborate on measurement plans, aligning them with our strategic imperatives and media strategies.
- Track, tweak, and redefine KPIs and engagement metrics, breathing new life into our digital campaigns.
- Embrace ad-hoc data requests and foster a basic understanding of each client's data sources.
- Work hand-in-hand with our stellar team, generating trend reports and optimization strategies.
- 1-3 years of online marketing, web analytics, or research experience.
- Experience or knowledge in Pharma - a definite plus!
- Proficiency in Microsoft Office (Excel and PowerPoint mastery is your forte).
- Coding skills in R/SQL/Python - an added advantage.
- Direct experience in online direct marketing or online media performance analysis.
- Familiarity with tools like Adobe Analytics, Google Analytics, Domo, Tableau, SQL.
- Impeccable attention to detail and a knack for managing deadlines in a bustling environment.
- Proven team player who thrives under pressure and delivers excellence.
Business Insights · Cherry Hill, NJ · Chicago, IL · Parsippany, NJ · Philadelphia, PA
ALL FOR GOOD
ALL FOR GOOD
ALL FOR GOOD
ALL FOR GOOD
CMI Media Group was built on inclusion and diversity. It is in our DNA and core values. Challenging the norm is where we started and it's what drives us as a health leader, indispensable partner, and home for our employees. We are a group of hearts and minds who want to make a difference and celebrate being different, to give voice to and truly hear our people and our partners. We believe in more than "all". We believe in "all for good."