MediaPost: Thinner Amid Gluttony? Hims & Hers Debut First SB Ads For Weight-Loss Drugs

In light of the Super Bowl and trending weight loss drugs, a new article from MediaPost shares insights from our report, including that “27% of the patients are asking their doctors about specific medications they see in ads, with [CMI Media Group SVP of Video Investment Toby] Katcher pointing out that “pharmaceutical brands have a significant opportunity to create informative and trusted video content that patients can access through their preferred platforms.”” Read more about the study findings here.