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Vice President, Communications Planning

VP, Communications Planning: Architect Award-Winning Healthcare Campaigns 
Do you live and breathe consumer insights? Are you a strategic visionary with a passion for crafting communications plans that inspire action and deliver impactful results? 
CMI Media Group, the industry leader in healthcare marketing, seeks a dynamic and collaborative VP, Communications Planning to lead our team in crafting groundbreaking campaigns that make a difference in people's lives. 
In this role, you will: 
  • Lead with Vision: Guide and inspire a team of talented planners, fostering a collaborative environment where innovative thinking thrives. 
  • Uncover What Matters: Be the voice of the consumer, leveraging deep insights into their behaviors, motivations, and decision journeys to develop winning strategies. 
  • Build the Blueprint: Craft compelling narratives and strategic frameworks that provide a clear roadmap for media planning and execution, ensuring every touchpoint connects back to the core brand story. 
  • Champion Collaboration: Partner seamlessly with internal teams (media planning, research, account management) and external partners to bring your vision to life. 
  • Elevate Our Thinking: Challenge conventional approaches, embrace new ideas, and continuously push the boundaries of healthcare communications planning. 

 

What You Bring to the Table: 
  • 10+ years of experience in communications planning, media strategy, account planning, brand planning, or a related field, with a strong understanding of the healthcare marketing landscape. 
  • Proven ability to lead and inspire high-performing teams, fostering a culture of open communication, collaboration, and growth. 
  • A passion for uncovering consumer insights and translating them into actionable communication strategies. 
  • Excellent communication and presentation skills – you can clearly articulate complex ideas and inspire action. 
  • A collaborative spirit and a "can-do" attitude, thriving in a fast-paced environment. 

 

Why CMI Media Group? 
  • Make a Difference: Contribute to meaningful healthcare campaigns that improve lives. 
  • Lead with Purpose: Guide a talented team and shape the future of healthcare communications. 
  • Thrive in a Collaborative Culture: Join a supportive and diverse environment that values innovation and growth. 
  • Excellent Benefits: Competitive compensation, comprehensive benefits, and opportunities for professional development. 

Communication Planning · Cherry Hill, NJ · Chesterbrook, Pennsylvania · Chicago, IL · Parsippany, NJ · Philadelphia, PA

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CMI Media Group was built on inclusion and diversity. It is in our DNA and core values. Challenging the norm is where we started and it's what drives us as a health leader, indispensable partner, and home for our employees. We are a group of hearts and minds who want to make a difference and celebrate being different, to give voice to and truly hear our people and our partners. We believe in more than "all". We believe in "all for good."

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