Ad Age – AI Jobs in Marketing-The Future of the New Titles at Brands and Agencies

Are agencies changing job roles / titles to include AI? Well… not really. AI is important to what we do and has been for years, but now is not the time for a generative AI-specific role, notes our CTO Oleg Korenfeld in this new Ad Age article. While right now we’re not changing everyone’s titles to include AI (nor is really anyone else), Oleg notes that it’s something that could be down the road. Read the article here.