Facebook – Reaching More Patients with Video Ads in Facebook In-Stream Reserve

November 3, 2021

bottom curve

CMI Media Group and AstraZeneca partnered with Facebook to boost awareness of IMFINZI, a lung cancer medication. The global pharmaceutical company ran video ads in the premium Facebook In-Stream Reserve placement and saw a 4.9-point lift in ad recall. Click here to check out the case study and the amazing results!