Insider Intelligence’s eMarketer – US Physicians on Social Media

February 29, 2024

Insider Intelligence’s eMarketer recently published a report titled US Physicians on Social Media that included a data point and chart from a survey we did in partnership with Digital Health Coalition and Healio. The report focuses on something that CMI Media Group specializes in, meeting our audiences, in this case healthcare professionals, where they are. HCPs utilize social media for both professional and personal use and this report focuses on understanding their behaviors and preferences in order to effectively communicate as marketing professionals.