PM360 – How Can Life Sciences Communicators Improve Industry Trust and Perception?

During the pandemic, Americans’ trust in pharma companies rose as the impact pharma makes with lifesaving treatments and vaccines was in the spotlight. But can our industry maintain that reputation? A new PM360 article explores this, with counsel from industry experts including Dave Thomas, Associate Director, Social Intelligence who underscored the importance of setting up your “…community management team to act quickly, providing the audience with the best experience and most up-to-date information possible all while meeting regulatory and compliance obligations.” See the article here.