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Vice President, Social Engagement

Are you a visionary social media leader with a passion for healthcare and a proven track record of driving impactful results for Fortune 500 companies? Do you thrive in a collaborative environment and excel at building strong client relationships? If so, CMI Media Group wants you!
We're seeking a dynamic and experienced Vice President, Social Engagement to join Centered, our content and social enterprise, and lead the charge in developing innovative social solutions for our high-tier pharmaceutical and health clients. In this pivotal role, you'll be a key client contact, a strategic partner, and a driving force in shaping the future of social media within the healthcare landscape.
What You'll Do:
  • Be a Client Champion: Establish and nurture strong relationships with senior client stakeholders, transforming them into passionate advocates for social, content, influencer marketing, and CMI Media Group.
  • Lead the Social Strategy: Serve as the primary client lead for brand social strategy, influencer initiatives, and social content opportunities, ensuring alignment with business goals and regulatory guidelines.
  • Orchestrate a Cohesive Social Offering: Collaborate seamlessly with paid social and social intelligence teams to deliver a unified and impactful social media experience for our clients.
  • Grow and Integrate: Foster strong relationships with client social teams, facilitating their integration and growth within our agency network.
  • Champion Best Practices: Oversee and act as the point person for agency network health partners within respective disciplines, ensuring adherence to industry best practices and regulations.
  • Drive Innovation: Partner with the SVP, Social Center of Excellence to develop a productive "social as a service" offering and onboard new and existing CMI clients.
  • Inspire and Develop: Manage a team of social leaders and individual contributors, providing mentorship and guidance to help them grow into full-stack social media marketers.
  • Stay Ahead of the Curve: Continuously evaluate and implement best-in-class social media tools and technologies, keeping CMI Media Group at the forefront of the industry.
  • Be a Mentor: Serve as a trusted mentor to junior employees throughout the agency, fostering a culture of learning and growth.
  • Ignite Enthusiasm: Generate excitement and commitment to client business among internal team members, fostering a collaborative and productive work environment.
What You'll Bring:
  • Proven Agency Experience: Previous agency management experience with Fortune 500 companies, particularly within the pharmaceutical or health sectors.
  • Deep Social Media Expertise: 10+ years of social media experience, with a strong understanding of the healthcare landscape and its unique regulatory challenges.
  • Leadership Prowess: Demonstrated experience in team management and a knack for building high-performing teams.
  • Healthcare Industry Knowledge: In-depth knowledge of the pharmaceutical/health industry and the regulations governing social media within this space.
  • Strategic Vision: A strong strategic and innovative mindset, constantly pushing boundaries and seeking new opportunities for growth.
  • Relationship Building Skills: Proven ability to develop and maintain strong relationships with colleagues, clients, and supplier partners.
  • Results-Oriented Approach: Proven ability to develop strategic social media plans that are measurable and contribute to clients' business goals.
  • Entrepreneurial Spirit: An entrepreneurial outlook and a passion for driving innovation.
  • Exceptional Communication Skills: Commercially oriented, confident, outgoing, articulate, and persuasive.
  • Collaborative Mindset: Ability to work both independently and in a team-oriented environment.
  • Attention to Detail: High attention to detail with the ability to multi-task while meeting tight deadlines.
  • Analytical Acumen: Outstanding quantitative, analytical, and critical thinking skills.
Why CMI Media Group?
CMI Media Group is a leading healthcare media agency dedicated to driving innovation and delivering exceptional results for our clients. We offer a dynamic and collaborative work environment, opportunities for professional growth, and a competitive compensation and benefits package.
The base salary for this position at the time of this posting may range from $115,000 to $230,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.

Social Media · Cherry Hill, NJ · Chesterbrook, Pennsylvania · New York, NY · Parsippany, NJ · Philadelphia, PA

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