Job Details
Associate Director, Media Investment
- Contribute to the development and execution of client investment strategies across all media channels.
- Lead and mentor a team of media professionals, fostering their growth and development.
- Cultivate strong relationships with key client contacts, including brand, COE, and procurement teams.
- Partner with activation teams to ensure investment strategies are implemented effectively across all channels (SEM, SEO, Social, Programmatic, Video, and emerging platforms).
- Audit client media execution for accuracy and alignment with benchmarks.
- Identify and pursue investment optimization opportunities aligned with client business goals.
- Stay abreast of industry trends and emerging technologies.
- Drive process improvement initiatives.
- 4-year degree or equivalent experience.
- 6-10 years of Media Planning or Buying/Activation experience, including two years of supervisory experience.
- Direct experience in pharmaceutical, healthcare or regulated categories.
- Extensive experience in channel strategy planning and buying/activation across all media channels.
- Proven ability to drive supplier negotiations and extract media value.
- Strong leadership, team management, and project management skills.
- Excellent communication and interpersonal skills.
- A passion for innovation and a proactive approach to problem-solving.
Media Investment · Cherry Hill, NJ · Chesterbrook, Pennsylvania · Philadelphia, PA
ALL FOR GOOD
ALL FOR GOOD
ALL FOR GOOD
ALL FOR GOOD
CMI Media Group was built on inclusion and diversity. It is in our DNA and core values. Challenging the norm is where we started and it's what drives us as a health leader, indispensable partner, and home for our employees. We are a group of hearts and minds who want to make a difference and celebrate being different, to give voice to and truly hear our people and our partners. We believe in more than "all". We believe in "all for good."