Job Details
Manager, Marketing Automation
- Be the Architect: Design and implement sophisticated, automated omnichannel campaigns using CMI Media Group’s proprietary marketing orchestration platform.
- Lead the Way: Collaborate with internal teams, clients, and creative agencies to develop and execute impactful campaigns that align with client goals and exceed expectations.
- Master the Data: Analyze campaign performance, identify optimization opportunities, and champion data-driven decision-making to continuously improve results.
- Empower Your Team: Mentor and guide a team of CXM Analysts, fostering their growth and development while cultivating a collaborative and high-performing team environment.
- 5-7 years of experience working with marketing automation, marketing data management, CRM, or similar MarTech platforms.
- Proven ability to lead and develop high-performing teams.
- Exceptional communication, collaboration, and project management skills.
- A passion for innovation and a desire to push the boundaries of what’s possible in healthcare marketing.
- Experience in pharma marketing or at a media agency.
- Familiarity with DOMO or similar business intelligence platforms.
- Expertise with marketing automation platforms like Salesforce Marketing Cloud, Adobe Campaign, Marketo, Eloqua, Pardot, or Hubspot.
Marketing Automation · Cherry Hill, NJ · Chesterbrook, Pennsylvania · Philadelphia, PA
ALL FOR GOOD
ALL FOR GOOD
ALL FOR GOOD
ALL FOR GOOD
CMI Media Group was built on inclusion and diversity. It is in our DNA and core values. Challenging the norm is where we started and it's what drives us as a health leader, indispensable partner, and home for our employees. We are a group of hearts and minds who want to make a difference and celebrate being different, to give voice to and truly hear our people and our partners. We believe in more than "all". We believe in "all for good."
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